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About
No matter which business you are running, advertising plays an important role in the success of your business. Perpendicular Media is the sister-concern of Right-Hand Associates (Pvt.) Ltd started in 2017 with an aim of providing inspired solutions for your advertising needs. Whether you are looking to increase your revenue, grow traffic to your website, introduce a new product/service to the existing market, perpendicular media will work meticulously with you to get what you want Through digital solutions. Our wide range of services includes Digital marketing, social media advertising, Search Engine Optimization, Web development, Graphic Designing, Google listing, Content Marketing, Email marketing, video marketing, Electronic media and outdoor media, Event management , promotional materials and supplies, direct marketing and brand activation. At Perpendicular Media, we understand that every business and brand is different. We don’t offer a ‘one size fits all’ solution. We understand your brand and your audience and create a tailor-made plan to fit your goals. We also believe that creativity is key and pride ourselves on having one of the best creative teams. Our campaigns are unique and carefully targeted to achieve the best results. PerpendicularMedia has helped companies strategize and implement their creative visions. Our growing Marketing Agency is driven by passionate thinkers who work closely with each brand to create strategies that produce unparalleled results. We love content and design, but thrive on the data necessary to succeed in a digital world.
Digital Marketing
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Digital Marketing includes marketing of your business using digital platforms including social media, websites, mobile applications, search engines etc. Perpendicular Media help brands grow by providing our expertise in social media marketing, content marketing, video marketing and web development. We expand on your ideas to let you control your image on the World Wide Web.Digital Marketing Strategies:The digital marketing strategies can take your business to heights. We provide the following digital marketing services to help you expand your business:•Pay-Per-Click Marketing•Content Marketing•Social Media Marketing•Video Marketing•Graphic Designing•Search Engine Optimization (SEO)•Web DevelopmentHow helpful is Digital Marketing?Digital Marketing is a very essential tool to grow your business. We have used this tool in a very effective manner to let our clients have an improved reach and expand their business successfully. The best part is that you can reach anyone, anywhere in the world through digital marketing.Why is Digital Marketing Important?"It includes a variety of marketing strategies"Digital Marketing strategies include Pay-Per-Click Marketing, Content Marketing, Social Media Marketing, Video Marketing, Email marketing and many more. You can use a variety of strategies that fit your business model and target audience."It allows you to have advanced targeting options"Digital Marketing gives you very advanced targeting options; You can select the age, interests, location etc. of your target group and it will let you reach a very specific target audience based on your requirements."You can reach a larger market"Digital Marketing allows to target a very large number of people anywhere in the world. You can have access to people globally through the internet, which creates a very good opportunity for your business.Importance of Digital Marketing"Accurate measurement of the effectiveness of your marketing campaigns"One of the most important aspects of digital marketing is that you can measure the success rate of your marketing campaigns directly. There are different tools available to analyze your marketing campaigns- one of them is Google Analytics, it allows you to keep a track of the ‘Website Traffic ‘or ‘Web Users’ which in turn lets you measure the effectiveness of your marketing strategy used."You can have a very good (ROI Return On Investment)"Another reason why digital marketing is very beneficial for your business is a high ROI (Return of Investment) for your business. The sum of cash you invest, generates very good results for your business. It does not require a very big amount of money like in traditional marketing and you can get a very good revenue in comparison to the amount of money you invested."You can have a reputable brand image"Digital Marketing is what we need today. For a business to flourish, it should have a very good online presence to be on the top of the top! If you want your business to stay current, your social media pages and websites should be very presentable to attract a larger audience online. Digital Marketing solves all of your concerns related to online presence"Do you need to get started?"Yes! Digital Marketing is the way to go! It is what we need today and it is what we will need in the future to let our businesses flourish. It not only lets you reach a larger and a more targeted audience in a very cost-effective manner, but also allows you to monitor the effectiveness and success of your marketing ideas and campaigns. You can alter your marketing plans and strategies based on the results you get, and according to the needs and requirements of your business model.
Social Media Marketing
Let Us Handle Everything
1.Content Design & Development We offer content designing with premium aesthetics and elements with the supportive content writing in the form of subjects, hash-tags, brand pre-defined content re-arrangement according to the need of the design and development for following Mediums:•Facebook•Twitter•Instagram•LinkedIn2.Management & MonitoringWe will offer service of controlled and strategized content publishing with a monitoring system qualified enough to stop spamming and unwanted comments on Content throughout the following profiles under observation:•Facebook•Twitter•Instagram•LinkedIn•YouTube3.AdvertisingWe do three things to help you with social media advertising:i.Create engaging social media advertisements ii.Laser-target a specific, relevant audienceiii.Analyse dataSome of our most successful advertising campaigns have been on Google AdWord, Facebook, Twitter, LinkedIn and YouTube. These platforms contain millions of users, which is the key for the brand marketing.4. Live StreamingLive streaming is often the term used that describes the process of broadcasting real-time, live video footage or video feed to an audience accessing the video stream over the Internet. The viewing device can be a desktop computer, laptop, tablet, smartphone or digital screen at home, at the office , restaurant, and house of worship or sporting arena. The broadcast can be just video, audio or both.I. Facebook The Facebook live streaming would be on official page of company.II. Twitter The Twitter live streaming would be on official Twitter account.III. YouTube The YouTube channel live streaming will be utilized to gain the attention of the target audience through in-video streaming ads. Which will be profiled and maintained through contact monitoring and content management.
Search Engine Optimization (S.E.O)
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SEO or Search Engine Optimization allows your business to improve its ranking and visibility on the search engines including Google and Bing. It optimizes a website on the search engines so that it would have a higher ranking and thus more number of visitors. An increased number of visits ensures that there is a visible growth in your business.Search Engine MarketingIt focuses on the general improvement and enhancement of the online presence and ranking of a business. Search Engine Marketing increases the brand awareness to allow an increased number of visits to the website thus expanding the business.Types of Search Engine Optimization (SEO)Technical SEOIt includes the evaluation of the technical aspects of a website effecting its visibility and ranking. The technical elements include the website speed, mobile response and some other factors.On-Page SEOIt includes the optimization of your website, the elements of your website’s page such as the content of the page, its headings etc.Off-Page SEOIt includes the analysis of the website’s backlinks and the optimization of social media.Local SEOIt focuses on enhancing the online visibility and ranking for the local areas in the search engines. Local SEO is essential for small businesses targeting the local audience.Is SEO Important for your business?"SEO is one of the most important digital marketing strategies used to enhance your business."Improves your visibility and RankingSEO enhances the visibility of your business that allows a larger number of people to visit your website as people tend to visit the top websites on the result page more. A higher visibility leads to a high ranking of a company thus attracting more business.Enhances the credibility of your businessIf your business has a higher ranking it will imply that your website is a credible, trustworthy one and is of a good quality. Your prospects will be more likely to convert into your customers based on your credibility.Enhances the Web TrafficOne of the most important aspects of a good SEO strategy is an increased web traffic. If you have an improved online visibility and a higher ranking on the search engine then you are more likely to attract a greater number of people to your business. An increased web traffic will ultimately bring you more business.Importance of SEOImproves the experience of the visitorsInvesting more on the On-Page and technical SEO improves the overall performance of your site thus creating a better visitor experience. An improved usability of a site means more visitors will visit and will stay on your site for a longer time. It will thus help in converting the prospects into customers. SEO Is thus one of the most important strategies of digital marketing and it is of utmost importance for the businesses that want to enhance their online presence, and have an improved brand image.
Web Development
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Web Development includes the development, maintenance and management of a website. It also includes the tasks that ensure that the performance and speed of the website are up to the mark to allow a positive user experience.It includes Web Design, Web Development, Database Management, Web Programming, Web Server and Network Security Configuration.Why Do You Need Web Development?We are living in a technology-driven world where we can not survive as a business if we are not technologically advanced. If you wish to be on top of the game you need to be digitally sorted and for that a good website is very crucial for your business.For that you need a experts like us to help you develop a perfect website and stay ahead of your competitors. Web Development is very important because of the following reasons.Connects you with the audience:A good business tends to keep its communication with the audience alive, and for that matter a good website is very important. Your website is the key to connect you with your audience with the content you post on the website. It lets your audience understand your business and your vision in a better manner.Expands your reach:A good website will ensure the enhancement of your business by allowing greater number of people to learn about your business. It will allow you to expand your business reach by attracting more customers to your business. You need to have a responsive website to make it reachable for a broad range of customers. The more customers visiting your website the better for your business.Builds your credibility:The online presence of a business plays a vital role in its success in the market. A good and presentable website is very essential to prove your credibility as a business. The better the website the more trust it develops among the customers. You need website development to help you build a presentable website with a decent web design to let you build a positive brand image and retain more number of customers.It is a cost-effective solution:Web development allows you to create an ideal website attracting more number of customers, in a very cost-effective manner. It saves your money which you would otherwise spend on advertisements. Investing on your own website provides long term beneficial results for your business.Web Development is one of the most successful digital marketing strategies in today’s digital world. In order to leave a mark in this digital era, you need to have a perfect website for your business today!Contact us today to get your website developed by our experts and be on top of the game!Our Web Design will give your business that extra adrenaline shot it needs. Whether we’re asked to start from scratch or act as advisors to your creative vision — we’ll work together to achieve the best possible results.
Graphic Designing
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Perpendicular media create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. They develop the overall layout and production design for applications such as advertisements, brochures, magazines, and reports. Graphic design is the process of visual communication through the use of typography, photography, iconography and illustration. The field is considered a subset of visual communication and communication design, but sometimes the term "graphic design" is used synonymously.
Google Listing
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Your Google listing is not a website; it is a listing on Google that appears when potential customers are searching for your business name or service. It is sort of like a hub that allows customers to quickly find all of your contact info in one place.Google Places is Google's listing for local business search results. ... It works by displaying the location of businesses that have registered with Google Places and are relevant to the user's search on a small map.
Content Marketing
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Content Marketing focuses on attaining the attention of the target audience by creating and posting pertinent and useful content. It is a very beneficial form of marketing to enhance brand awareness, boost online sales and improve the engagement of the audience. Our skilled writers will help you grow your business and improve your brand image.
Package Design
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With our Package Design service, our creative team takes the time to understand your brand and finds the most effective way to convey that to your audience. From strategy to implementation, we’ve got the answer.
Email Marketing
Results You’ll Love
Do you want to expand your customer base and increase your brand awareness? Then email marketing is the way to go! It is one of the most essential forms of digital marketing. We will make sure that your target audience turns into your loyal customers!
Video Marketing
We Do It Right
Videos grab the attention of customers far more than the written content. It is considered as one of the most effective tools of digital marketing. We can make audio and video advertisements, documentaries, dramas, songs, jingles, animation graphics, and story boards. On-air commercial programming on television, radio, cable and other electronic media.
Electronic & Outdoor Marketing
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We are familiar with the client's specifications, events, and other activities such as city branding, location branding, and all BTL resources such as billboards, transit, banners, steamers, backdrops, shop signs, corporate signs, and broad media (Flex). Fabrication, large-format printing, and site installation faculties are located across Pakistan. For our customers, we reserve billboards and locations.
Print Design
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Boost your brand identity and don’t let potential customers pass you by with our outstanding Print Design service. We work together to merge our creative visions to come up with something really spectacular.We're a group of experienced artists, visualizers, copywriters, and graphic designers who know how to stand out. We aim to execute all promotions and tasks with full imagination and creative concepts, ranging from logos, posters, packaging, and brand management to institutional advertisements (brochures, visiting cards, calendars, planners, and all other promotional events, annual reports, and so on). Our expertise is in addressing our clients' needs and projecting their work using a range of methods and ideas. We are still passionate about making wonderful work such as corporate paintings, sketches, comics, illustrations, art-work, manual drawings, and book titles in our fine art services.
Event Management
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We have a separate Event Management division that has been delivering all professional services to our clients for a long time. We use cutting-edge technologies and methods, and our staff is highly educated. We are specialists in state, set, fabrication, product launches, road shows, festivals, fashion shows, annual conferences, creativity and innovation, talent delivery, and full production management, from high-tech sound and lighting systems to clean-up, and provide a rare combination of experience, technological knowledge, and creative energy. Extensive experience in the art and science of set design for travelling road shows, cinema, film, music videos, and mega events in Pakistan. The largest inventory of sound and light equipment, as well as specialized staff, support our management's innovative approach. We've arranged a wide variety of commercial events, including product launches and launches, branded activities in colleges, clubs, and restaurants, road shows, and internal company initiatives.
Promotional Materials & Supplies
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With a wealth of experience in delivering creative materials to promote a brand's name, company, picture, and identity in the marketplace through innovative methods and mediums such as giveaways and promotional materials, we can help you get noticed. Caps, Tops, Seminar and Working Bags, Clocks, Shields, Award, Medals, Dairies, Calendars, Planers, Key Chains, Carry Bags, Badges, Gift Book, Pens, and Lighters are just a few of the things we design. Apart from promotional materials, we provide our clients with a range of products, which are managed by our supply unit. We also offer supplies to our customers.
